Hatch Bloomington contest awards $100,000 to Scramblin’ Egg

Just announced: Scramblin’ Egg, a restaurant concept developed by food truck owners Grant Veitenheimer and Nick Peterson, is the inaugural winner of the Hatch Bloomington business pitch competition. 

The winning entry was selected based on two rounds of community voting, with additional input from a seven-judge panel that reviewed contestants’ pitches at the Top 25, Top 10, and Top 3 stages. 

For the past year and a half, the Scramblin' Egg food truck has been serving fast, casual breakfast options in Bloomington, focusing on quality, service, and timeliness. Grant and Nick plan to use the Hatch award to establish a permanent brick-and-mortar location in Bloomington offering quick yet high-quality breakfast choices to better serve their growing customer base. Their long-term vision is to develop a business model that can expand nationally, and eventually globally, with Bloomington as the starting point.

The Hatch Bloomington competition aligns with the City’s strategic objectives and developmental priorities by encouraging local entrepreneurs to develop business ideas that will positively impact Bloomington's future.

The response to Hatch Bloomington has been remarkable. Sixty applicants presented a diverse range of ideas, each aimed at solving real-world challenges and enhancing the quality of life in our city. 

Learn more: hatchbloomington.com

Video overview: Meet Scramblin’ Egg